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⟩ Should you be looking for a person to fill roles in the customer experience?

For those who interact directly with customers, yes. Research says that extroverts do better in customer experience roles because they are more naturally inclined to want to interact with others. But these extroverts should also have the ability to do three things:

★ Regulate inner emotions

★ Tolerate ambiguity

★ Enjoy helping others

In combination, these factors give employees extra endurance when it comes to dealing with people and more ability to suppress inappropriate behavior (even when customers deserve it).

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