★ A sale to a customer results in an increase in accounts receivable (asset) and an increase in revenue (indirectly increases stockholders' equity).

★ A purchase from a supplier results in an increase in expenses (indirectly decreases stockholders' equity) and a decrease in cash (asset).

★ A receipt of cash from a customer result in an increase in cash (asset) and a decrease in accounts receivable (asset).

★ Borrowing funds from a lender results in an increase in cash (asset) and an increase in loans payable (liability).