The purpose of this question is to determine the motivation behind the candidate's choice of applying and interviewing for the position. Their answer should reveal their inspiration for working for the company and their drive for being a data scientist. It should show the candidate is pursuing the position because they are passionate about data and believe in the company, two elements that can determine the candidate's performance. Answers to look for include:

☛ Interest in data mining

☛ Respect for the company's innovative practices

☛ Desire to apply analytical skills to solve real-world issues with data