In my opinion one of the biggest obstacle in the movement towards SOA adoption is the organization’s own IT department.Too many people in the IT organization conceive SOA as a technology concept only, and as such think of SOA as just a set of technologies and infrastructure for exposing, securing, running, and managing Services. Put it this way, SOA is nothing more than Web Services and standardized middleware. The critical flaw in thinking is confusing the technology that sits beneath the Services level of abstraction and the mechanism by which Services are accessed with the architectural approach that aims to decouple the implementation from the consumption and focus on sustainable architecture that allows for continuous change.

Successful SOA adoption requires a cultural shift in the way IT is done. The Service-oriented movement to agility and loose coupling demands a shift from traditional, waterfall styles of development (design-build-test-deploy-manage) to iterative approaches to continuous Service modeling