⟩ What don't you want to work on?
Good because: There are always bits of jobs we don't like, but project managers typically work on the projects that they are assigned. It's fine to have preferences, but you're looking for someone who can respond to business needs even if that isn't their top choice of project.
Bad response: "I like to choose the projects I work on, and I only really want to do the digital media ones. That's OK, isn't it?"