☛ Why are interested in advertising as a career?

☛ Describe an ad campaign that you think worked well.

☛ Describe an ad campaign that you think did not work well.

☛ What is your favorite campaign (both past and present) and why?

☛ What tools have you used to create ad campaigns?

☛ Do you have media planning experience?

☛ How would you integrate social media into a national ad campaign?

☛ If advertising became obsolete, what would be your next career choice, and why?

☛ What keeps you motivated?

☛ Explain the creative strategy and impact on the public of one of our current clients.

☛ How do you measure the effectiveness of an advertising campaign?

☛ How would you design and implement an advertising campaign for a new consumer product?

☛ How would you persuade a customer that a product you are advertising is better than the competition's product?

☛ What steps would you take to handle an unhappy client?

☛ Do you believe that any publicity, even bad publicity, is good publicity?

☛ What qualities do you think are needed to be successful in this field?

☛ What are the major trends in advertising today?

☛ What is the difference between marketing, sales, and advertising?

☛ What is the most effective way to measure and track advertising campaigns?

☛ What do you consider to be the most effective form of advertising and why?

☛ Explain in one sentence, this company’s mission?

☛ Do you understand this company's target market and clients?

☛ How would you describe this agency?

☛ Why would this agency be a good fit for you?

☛ What unique skills and talent can you contribute to this company?