☛ Recall a time you successfully used your crisis management skills

☛ Have you ever had to deal with a challenging PR problem? How did you do it?

☛ Describe a time you were successful in delivering the company message to a target audience. What was the key to its success?

☛ Tell me about a time a campaign didn’t perform as well as you expected. What should you have done differently?

☛ Recall a time you had to deal with a difficult external stakeholder. How did you manage?