☛ Please give me your definition of ____.

☛ To help us build the best company reputation, what do you think matters most in ____?

☛ What motivated you to get into ____?

☛ Tell us briefly about your career to date in ____.

☛ Could you tell me about your current role and the range of ____ activities that you do?

☛ Do you think anyone can do ____?

☛ What are your greatest achievements in ____?

☛ Why do you think it matters whether or not a company does ____?

☛ Can you imagine a situation in a company where it would be best not to do any ____?

☛ When it comes to performance appraisals, what Key Performance Indicators (KPIs) do you think are important for this ____ job?

☛ What do you think it takes to be a really good ____ person?

☛ What excites you about ____?

☛ Assume you do well in this job. Where do you see yourself in ____ in five years’ time?

☛ What parts of ____ don’t you like doing?

☛ Tell me about skills or areas you want to improve upon in your ____ work?

☛ What makes for good writing when doing ____?

☛ What would you say makes you stand out from all the other candidates for ____?

☛ What personal skills or attributes do you think are most important to do ____?

☛ If we gave you this job, what would you prioritise doing in ____ in the first weeks and months ahead?

☛ Why do you think a company should do ____?

☛ Can you give me some examples of what you think is bad about our profile and how ____ could help to improve it?

☛ What do you think should be included in an activity report to management for ____? What do you think they would consider the most important?

☛ Say you had to write a weekly report to your manager about what you did in ____. What would you consider vital to include?

☛ What sort of challenges do you look forward to in ____, and why?

☛ Can you give an example or two of dealing with those challenges successfully?

☛ How do you see ____ working best with other departments in a business?

☛ How do you help protect our reputation and minimise risk to it by doing ____?

☛ What makes a good ____ person?

☛ Can you give some examples of what you’ve done in ____ that helped to protect or even grow your last employer’s reputation?

☛ Can you give me an example of ____ work that you did that you weren’t happy with – and why?

☛ What most attracts you to this ____ position?

☛ You’ve read the job spec for this ____ position. Let’s say there was one thing you’d like to add or delete from the responsibilities. What would it be – and why?

☛ Tell us about a ____ project you did that you would do different now, if you had a chance?

☛ How would you explain “integrated communications” – what does it mean to you?

☛ How do you think ____ can help, when a company is facing a crisis?

☛ Do you think every business should have a ____ policy or set of guidelines?

☛ If we asked you to write ____ guidelines for all of employees, what would you include in them?

☛ If we looked at all of your social media accounts and everything you’d published publicly, would we find anything that would be embarrassing to you or to our company in the future?

☛ What do you look for in a ____ job?

☛ What do you think are the elements that go into making a really good ____ campaign?

☛ Do you think employees outside of the ____ department should be allowed or encouraged to contribute content for ____?

☛ If yes, can you give some examples of how?

☛ Could you prepare a budget for a ____?

☛ What elements go into planning a budget for a ____ campaign?

☛ How do you cope with stress and pressure in ____?

☛ Tell us how you use ____ in your own life, if at all?

☛ Do you believe in Continuous Professional Development (CPD) in ____?

☛ Have you used any monitoring tools or applications for doing ____? (If yes, give us your recommendations for them.)

☛ If you do, what do you think should be offered in CPD?

☛ We believe good writing skills are essential for any job in ____. Do you agree or not? Can you explain to us why?

☛ What companies do you admire most in our industry for their ____ work? Can you give us a few examples to explain why?

☛ What do you think the secret of success is when doing ____?

☛ What other companies do you admire for the ____ work that they do?

☛ How do you measure success in a ____ campaign?

☛ Do you think ____ can help us grow our sales? If so, can you give us examples of how?

☛ How do you see your job in ____ evolving over time?

☛ What ____ skills of yours do you feel are most underused right now and that you’d like to do more of in this job?

☛ Tell us about any vocational training you’ve had to improve your skills in ____.

☛ How much do you think ____ is about psychology or empathy? Explain why.

☛ Can you see yourself being a leader of ____?