☛ What metrics would you use to understand why a campaign failed? How would you use those findings to inform your next campaign?

☛ What social media channels would you choose to increase our brand awareness?

☛ If senior executives (or the Marketing Director) don’t approve of your new campaign idea, how would you persuade them to get onboard?

☛ We are launching a new product in [X] months. What offline marketing activities would you pursue to boost the product’s success?