This is a popular trap question often asked to Digital Marketers, that too not just in interviews. How you answer this question would reveal the level of your professional knowledge about the field. Hence, prepare your answer with your personal opinions too and don’t just go with what you heard.

One thing that can safely be said is that it looks highly unlikely that Digital Marketing will completely replace traditional marketing in near future. Rather marketers are integrating both the platforms to optimize their marketing plans and for optimum RoI. Instead of replacing each other, both Digital Marketing and traditional marketing are becoming complementary to each other.