The tools that Social Media Manager would consider would be

☛ Zendesk: Collecting messages from e-mail voice, customer engagement platform, social into one collaborative inbox

☛ HootSuite: Team management, social media dashboard, reporting, and search/monitoring

☛ Sproutsocial: Manage multiple brands, pages, searches. Assign tasks to team members, reporting, competitor research and post analytics

☛ Radian 6: Enterprise social media management application for campaigns, listening, research and post analytics

☛ TweetDeck: Just like HootSuite, TweetDeck helps you to manage multiple social media accounts- such as MySpace, Facebook, Twitter, Foursquare and LinkedIn

☛ Crowdbooster: It measures users engagement overtime and across multiple social media networks. It also suggests what kind of content are best for the business

☛ WordPress Editorial Calendar Plugin: An editorial calendar plugin will give you a bird’s eye view of your entire content publishing plan like publishing schedule, editorial task, blog post key topic, and ideas,