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⟩ Explain what are your favorite tools to research your target market?

This question is a bit tricky because you’re assuming that they do research their market. Of course, that’s the point of the question. It really doesn’t matter which tools they use. What’s more important is that they can describe the tools they like and how they use them.

If the applicant is grasping for an answer or giving vague descriptions, that could be a sign that they don’t research their market at all, which is a big problem.

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