Graphic Designer

Employers want to work with designers who are already good at what they do, but they also want designers who will continue to improve with time instead of stagnating. You didn’t get to where you are by doing nothing, so talk about your experiences getting here.

You didn't get to where you are by doing nothing, so talk about your experiences getting here.

You’ll want to provide your educational background, but also talk about some of the classes you took and why that made you a better graphic designer. Have you learned new software over the past few years? Have you tried your hand at designing a different type of media than you’re used to? Do you spend time reading design books, blogs and forums? These are all great things to mention.

You might even want to pepper in some future ideas in your responses. If you have plans to take a class in the future or if there’s a design book you’ve had your eye on, use this to demonstrate to the employer that you’re still taking steps to improve yourself.

Everybody has their own opinion on what makes a good designer, and your opinion on the subject can give potential employers some insight on how you operate. That’s because the qualities you describe are going to be ones that you either already have or aspire to become better at.

It’s best to go for a wide range of different qualities that show that you understand what it takes to be a successful designer. If you say something like “a good designer is creative, imaginative and has a unique sense of style,” you’re going to come off as a bit single-minded. Saying something like “a good designer is creative, punctual and open to feedback” will make you seem like you understand everything that goes into the job.

But don’t forget that the person interviewing you is likely going to hear a lot of the same thing from every designer they talk to. Come prepared with a few unique attributes to set yourself apart from the rest of those being considered for the job. Focus on unique attributes that relate back to your own personal experiences as a designer, and also tie into the job you’re applying for. Surprise the interviewer with an answer that is well thought-out and one they haven’t heard a dozen times before.

Time is money, and the more time you take on a project, the more money it will cost your employers in the long run. However, this can be a problematic question to answer, because you also need to look out for your own interests. Many designers make the mistake of underselling how long it actually takes them to finish a project, which can create a whole heap of problems down the road.

After all, if you say it takes you one hour to do a project that actually takes three, your employer is going to hold you to that statement and you’ll find yourself overwhelmed with deadlines you just can’t meet. It’s almost better in this instance to overestimate how much time you take, just to give yourself a buffer in case you’re hit with a particularly difficult assignment. However, that can also be a dangerous game to play, because it may make you look less attractive than other candidates who can work faster than you.

...if you say it takes you one hour to do a project that actually takes three, your employer is going to hold you to that statement and you'll find yourself overwhelmed with deadlines you just can't meet.

What’s important here is to give the interviewer a sense of how you manage your time. If it takes you longer than others to get a job done, then you need to be able to show why that extra time makes for a better final product. Break down your workflow into blocks of time so they know exactly how you work and what you use your time for.

With all the pressure and anxiety of being under the microscope during a job interview, people often tend to forget that you’re just as much interviewing them as much as they are interviewing you. You should always come prepared with questions to ask at the end of the interview. Not only does this make you seem engaged and show your interest in the position, but it also gives you a chance to make sure this job is the right fit for you.

...people often tend to forget that you're just as much interviewing them as much as they are interviewing you.

Try to avoid bringing up questions about pay rates or vacation days unless you’re in a position where you absolutely have to. Most employers don’t like to discuss pay until a follow-up interview, so try to wait out these questions if you can.

Questions about the company, the people you’d be working with, and what the job itself entails are all good places to start. However, you’ll want to find questions that make you seem engaged, not just going through the motions. Instead of just asking what their company is all about, inquire about the future of the company: where it’s heading, what projects are coming up, and what the future means for the position you’re applying for.

☛ As a graphic designer, whose work do you admire? Who are your design heroes?

☛ How do you stay updated on the latest tools and trends?

☛ Who would be your ideal brand or client to work on, and why?

☛ Describe the structure of your current/previous team. Who did you work with on a regular basis? What did they do?

☛ How do you prepare to present your work to clients or stakeholders?

☛ What do you do when clients or stakeholders give you negative feedback?

☛ How do you start a project? How do you know when it is finished?

☛ What do you do when you hit a creative block? Talk about a design challenge you encountered and how you overcame. it.

☛ What type of design work do you enjoy the most; print or digital? How do you find transitioning between the two?

☛ How do you prepare your work for production? (e.g. Prep work for print or for front end development)

☛ What do you do when you’re running out of time on a project?

Let’s be honest—artists and designers sometimes have a tendency to turn into divas when faced with criticism or editorial guidelines. It can be frustrating to work in a creative field and have outside factors hinder your creative expressions. But for a professional graphic designer, criticism is a part of the job; employers want to know that you’ll be able to suck it up and make changes to your design when necessary.

Let's be honest—artists and designers sometimes have a tendency to turn into divas when faced with criticism or editorial guidelines.

What’s important here is to impart upon the interviewer that you can take direction, that you’re open to the ideas of others, and that you understand how to work within a hierarchy. However, the interviewer might try to throw in different follow-up questions or add modifiers to test how you work when treated unfairly or when given bad criticism.

No matter if you’re an in-house designer or working freelance from home, you are a part of something greater and you belong to a team of people all working towards the same goal. When employers ask this question, they’re not looking for a simple “yes” or “no.” They’re looking for some sort of indication as to where you fit in the team.

Are you the type of person who naturally ends up leading the team? Are you happy to just play whatever role is necessary on the team to get the job done? Are you the type of person who can always be counted on to put in the extra work to do last-minute tasks that pop up? These are the type of things that employers want to know.

If you’re a bit of a lone wolf, it’s okay to run without a pack, but you’re going to have to make some sort of concessions to your future employers. If you work best alone, find some other way that you can contribute to the team. Suggest that you’re happy to participate in planning and development meetings, or that you’ll check in on a regular basis with your team through e-mail.

If you're a bit of a lone wolf, it's okay to run without a pack, but you're going to have to make some sort of concessions to your future employers.

This is not your own personal forum for airing out all of the grievances you had with your last employer, and doing so is not going to help you get the job. Instead, you want to remain professional and honest without coming across as someone who makes a lot of unnecessary problems. Put a positive spin on your reasoning as much as you can.

For example, money is a common reason why people leave their jobs, and it’s not unreasonable to seek out new employment opportunities in order to increase your income level. However, telling a potential employer that you left over money is going to signal to them that you might do the same thing to them one day, or that it’ll be expensive to keep you. Instead, you can say that you felt there was no longer any room to grow at your last company, or that you were looking for new opportunities to advance your career.

In some cases, you’ll be interviewing for a job without having actually left the last one. That’s okay, but expect to answer a lot of questions about what you do at your current job, why you’re thinking of leaving it and how long it’ll take you to be able to start your new job.

If you work freelance, you may be asked questions about your current clients and whether working for them will create time conflicts or prevent you from hitting your deadlines.

A job interview might give you the chance to step into the spotlight, but that doesn’t mean you’re going to be the only one in it. Employers love to hear you talk about their company and the work that they do just as much as you like to hear people say nice things about your design work.

Employers love to hear you talk about their company and the work that they do just as much as you like to hear people say nice things about your design work.

This is also a bit of a test to see if you’ve done your homework, so try to be prepared to answer this ahead of time. Again, if you don’t know anything about the company and can’t find out any info, this is a good chance to hear more about them.

Give your honest opinion, but avoid being too negative—after all, if you didn’t like the company or the work that they do, why would you want to interview for the job in the first place? Constructive criticism is okay, but again, you want to frame it around why you’re the best person for the job.

It’s okay to impart that there is something missing within their organization—perhaps it’s a void that only you can fill! But you don’t want to come across as someone who is ready to start tearing everything down and doing it all your way.