Telemarketing is termed deceptive when misleading information of product is conveyed to attract customers. Deceptive telemarketing can be avoided by taking the following measures:

1. No telemarketer should represent a product with false or misleading information.

2. Lottery, chance and skill based offers should not be offered where :

? Delivery of prize is conditional and is not conveyed at begining.

? Information about the prize is incorrect.

3. Offering products at no cost or less price when based on terms and conditions not specified before purchase should not be carried out.

4. Selling products at a very high rate.