☛ What are your current writing projects?

☛ How do you manage deadlines and priorities?

☛ How much do you write about our industry?

☛ How do you handle writing about “boring” topics?

☛ How do you capture a brand’s voice?

☛ What is your experience with community management and social media?

☛ What are some of your favorite social media tools?

☛ What is your experience with analytics, metrics and tracking content success?

☛ How do you make content SEO-friendly?

☛ What is your approach to keyword research?

☛ What is your experience in technical writing?

☛ How do you research a target audience?

☛ What is your experience with non-text content (images, infographics, etc.)?

☛ Are you familiar with the Penguin and Hummingbird algorithm updates? How did they affect your content strategy?

☛ What do you know about our company?