► a. Having a clear hierarchy and text links

► b. Every page should be reachable from at least one static text link

► c. If the site map is larger than 100 or so links, you should break the site map into separate pages

► d. Keeping the links on a given page to a reasonable number (fewer than 100)

► e. Use less than 30 images or graphics per page

a. Having a clear hierarchy and text links