For interview questions about marketing failures there are several things to note about your answer:
☛ Do not get defensive. If you had an expectation that failed, admit it.
☛ Explain how you found out it failed using numerical, analytical measurements as examples.
☛ Describe the adjustments that you made in order to make the campaign more successful.
Explain What is main difference between Continuous Integration and Iterative Models?
Can you explain what are the successful methods available for resource planing?
Explain what are the roles and responsibilities of people manager and project manager towards resource planning and management?
Do you know what are the key things to be considered for resource management?
Which part of the SDLC includes Risk analysis?
How do I do a risk assessment?
What should I include in my risk assessment?
When do we need to do a risk assessment?
What do we need to record?
Who should my risk assessment cover?
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