Telesales Lady

For survival in the telemarketing industry it is extremely essential that one possesses or acquires the ability to effectively listen and comprehend.

Some of the effective listening strategies are as follows:

☛ Understanding yourself

☛ Being yourself

☛ Never losing the personal touch

☛ Your attitude

☛ Be willing to listen

☛ Setting personal goals

☛ Being motivated

☛ Listening actively

☛ Paying attention

☛ Asking questions

☛ Sending appropriate feedback.

By design, Marketing Connections maintains a call center operation consisting of 75 workstations with room for controlled expansion.

If you answer your telephone and there's no one there, the odds are that you just "zapped" a telemarketer. After a few weeks, you'll notice that you are receiving fewer and fewer of these calls.

Mail shots are a cheap way of achieving few results. Usually about a 1-3% response is achieved in any area where mail shots are used. Often, mail shots are not seen by the real decision maker. Compare this to Telemarketing or mail shot that is followed with Telemarketing and which focuses on the decision maker. This ensures that a response is achieved from each call and produces positive results ranging from 15-50% in many projects, depending on the product or service.

If these result percentages are compared financially, telemarketing achieves the best returns on investment when used to promote the right products or services.

Following tips can help in make a call successful :

☛ 1. Make sure the first impression of the call is good as it is very important for the rest of the call.

☛ 2. Be professional yet courteous.

☛ 3. It is very important to be a dedicated to a call, the opposite can be sensed very easily on a call.

☛ 4. Clear the objective of the call before you make one.

☛ 5. At times it is important not to sell over the phone instead connect with the customer and make the deal in the business place.

Unwanted marketing is a crime by the law but one can opt out of it by filing a petition or a request in court. Only some firms are exempted from this law. To avoid unwanted marketing one can file a request in the court to be in the list of numbers which are not to be called by telemarketing firms.

I personally think that one should not barge into somebody’s private space causing any form of inconvenience to the end user. Telemarketing should be handled more responsibly to avoid such situations and maintain standards of marketing and not degrade them.

There are a few disclosures which are must before a person engages in telemarketing. Listed below are a list of things that need to be disclosed.

☛ 1. Disclosure of identity on behalf of which the call is made at the starting of the call in a polite and fair manner.

☛ 2. There should be a proper description of the product or business being put forward.

☛ 3. The price and terms and conditions related to the product should be made very clear.

☛ 4. Any other information related to the product prescribed should be conveyed.

Following are the characteristics that distinguish direct marketing:

☛ 1. The customers are pre targeted.

☛ 2. Customers are addressed directly.

☛ 3. The response of direct marketing is scalable.

☛ 4. The whole process is action driven.

☛ 5. Independent of business size.

After some initial consultation with the client we will come up with a script. The reason for this is synergy! This way the client knows what we are saying and they are happy with the anthesis we are putting onto certain areas of the conversation, that the qualification questions we are asking are correct, and through calling we will make minor changes depending on what response we are recieving.

A good telemarketer will make between 100 and 115 calls a day, depending on the level of decision maker you can Expect between 20 and 45 decision maker contacts a day.

Telemarketing calls made to a number which has been listed on the federal registry for three months, or which are on a company's “Do Not Call” list, violate Vermont law.

If you get a call from a telemarketer that violates Vermont law, you have the right to sue the telemarketer for actual damages or $500 for a first violation ($1,000 for each subsequent violation), whichever is greater.

Cold calling is the process in which customers are called for business interaction who have not been expecting so.

Telemarketing industries generally use an electronic device or a software to automatically dial phone numbers. These devices and softwares are called autodialers.

Certain calls are not covered by the federal registration law, including calls from political organizations, charities, telephone surveyors, and companies from which you have bought something or received a delivery in the past 18 months.

If you do not want to get calls from companies that fall into any of these groups, tell the company or charity to put your phone number on their own “Do Not Call” list. Every company and charity is obliged to keep such a list.

Depending on experience we will put out best telemarketer on every job, and they will stay on it until the campaign finish's or a decision is made to move another person on to it depending on level of success both good and bad.

Telemarketing is termed deceptive when misleading information of product is conveyed to attract customers.

Deceptive telemarketing can be avoided by taking the following measures :

☛ No telemarketer should represent a product with false or misleading information.

☛ Lottery, chance and skill based offers should not be offered where :

☛ Delivery of prize is conditional and is not conveyed at begining.

☛ Information about the prize is incorrect.

☛ Offering products at no cost or less price when based on terms and conditions not specified before purchase should not be carried out.

☛ Selling products at a very high rate.

Before a single call is made everything must be agreed by both parties, from qualification process to what is being said, communication throughout the campaign is paramount, if things are not going to plan you have to choices,

a) moan about it and blame the telemarketing company your working with.

b) work with them to find out what is going wrong, is it a bad time of year, is it that people do not really understand the product//service. There is always an answer for any campaign going wrong, you just need to find the right angle.