A company which is formed by the special Act passed by the Central or State legislature is called Statutory company. This type of company is not required to frame their Memorandum or Articles of Association. They are also not required to use the word limited as a part of their name. Their working is controlled, checked and reviewed by the Comptroller.
When adopting a market perspective, the competition is defined as task competition whereby companies are trying to satisfy customer or customer group, needs and wants. Which of the following illustrate a company adopting a market perspective identification of competitors?
A runner-up firm in an industry that is fighting hard to increase market share, is referred to as?
Which of the following are mechanisms to expanding the total market?
The Boston consulting Group estimates that ______ of recent US acquisitions have destroyed value for the acquirers shareholders.
What is competitor myopia?
Which of the following competitive positioning strategies is a losing strategy?
Marketers would use which pricing strategy to overcome a competitor that they felt did not have sufficient resources to sustain a price war.
Retail and wholesale markets take a far more rational approach to price interpretation than do consumer groups. Intermediaries must look in which two directions when deciding what price they can charge- ► 1) The banks ► 2) The manufacturers ► 3) The environment ► 4) The consumers ► 5) The authorities
Price sensitivity can be a meaningful way of doing which of the following between groups of customers.
Market challengers use a range of offensive strategies to attack the market leaders and other competitors. Which of the following is a market challenger strategy that uses a diversification approach, often into new technological and geographical areas and unrelated areas to overcome the opposition?
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