⟩ Explain what interactive public relation specialist is and what are segments of interactive PR?
An interactive PR is a process that uses the internet as a mean to communicate messages to the public. The various segments comprising of interactive PR includes
☛ Search Engine
☛ Social Media Marketing
☛ Online Press Release
☛ Podcasting
☛ Webinars
☛ Web 2.0 technologies
☛ Developing blogs